I love SEO for local businesses. It's a bit more nuanced than SEO for websites with a global target audience, and the extra steps can make optimizing your site easier or harder, depending on the situation. While fun and work don't always mix, staying interested keeps your productivity levels high – and productivity is a big part of making a business successful, right? That's what this Local SEO Guide for Business is all about . In this series of blog posts, you'll learn how to get your business website to appear in the top Google search results while being productive and staying motivated all the time. Let's start. 1. Analyze your SWOT situation Your website.
is a goose that lays golden eggs. However, unlike the fable, he won't set them up on his own. Online businesses generate profits only in the hands of smart owners who know what they're doing - and that includes knowing their strengths, weaknesses, opportunities and threats. Sound familiar? This, of course, refers to SWOT analysis and marks the start of employee email list your local SEO strategy. To get ahead of your competitors, you need to know how your business works like the palm of your hand. How well do you know yours? Test yourself by answering these questions. Strengths: What is my company good at? What do my clients like about what I do? Weaknesses: What is my business not as good as it could be? What are the things I do to get my customers to switch to competitors.
Opportunities: What can I do immediately to get more customers and more profits? Threats: What can stop me from doing my job or being good at it? What are my from me? As you can see, these are pretty basic questions that are nevertheless fundamental to your trading strategy. There's a lot to gain from fully understanding where you stand and a lot to lose if you don't have that knowledge. 2. Optimize your site for local search On-page SEO is the most basic of the basics of SEO. Want your site to rank well.